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Buying Guide: VoIP and Broadband Internet Telephony Services

By Duncan Connor Digital Media Engagement at SwayMaker
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VoIP and Broadband Internet Telephony Services
 
If you have a broadband internet connection, you can probably add a phone service for just a few dollars more. It will certainly be less than you’re paying for internet access and a landline. Almost every high-speed internet provider, whether they are based on  cable or DSL technology, is offering VoIP or broadband phone services.

VoIP, which is pronounced like a hiccup sounds, stands for Voice over Internet Protocol. The VoIP telephony hardware converts sounds into digital data and transmits it over the internet, where it gets translated back into sound. The rest of this article will not address the technology of how it works, but it will focus on why this kind of service might be useful and cost-effective for your business.

Here are some things you should know about VoIP:

VoIP works just like your old landline, but requires a VoIP modem at your business.

VoIP phone services can connect to the Public Switched Telephone Network (PSTN), or “the Bells,” and vice versa. Using VoIP instead of your local Bell doesn’t prevent you from dialing the other kind of service.

Your landline provider may still have add-on charges for long-distance, Call Waiting, Caller ID, 3-Way Calling and other features, which are usually free with your VoIP service.

Many VoIP providers will allow you to choose your phone number’s area code, since they’re not tied to physical exchanges. A business in Adams, N.D., can have an area code for Manhattan or Hollywood. Or Adams, N.D. 

If the power goes out, or there’s an internet outage in your area, and your VoIP modem is unable to connect to the internet, your phone service is also down. 

If the level of traffic strangles the bandwidth of your network, it can impact the quality of VoIP calls, introducing static and distortion to your telephone conversations. And sometimes you’ll get a little echo.

echo.
 

echo.

 
Choosing Your VoIP Vendor

So how do you choose a VoIP telephony provider? How many of these companies are there? Amusingly, there are probably enough VoIP providers to fill a phone book. Seriously, there are a few hundred. Finding the right one for your company is the work of a few hours. Or it’s the work of sticking a pin in a list, depending on how you normally choose your vendors.

A good place to start your quest is at our vendor marketplace, but if you’re not sure what you want in a VoIP phone service here are some questions to help you decide what’s important to your business.

Does your business already use a broadband or high-speed internet service? If not, why not, the new millennium is a decade old already

How reliable has your internet connection been? If the answer is “not very” then VoIP might not be for you.

Does your company have infrastructure from a previous landline service. Some VoIP systems can route VoIP service through your company’s existing extensions, some don’t, but others may require that infrastructure in order to provide VoIP service. Check before you buy, because you’ll be really annoyed if your business needs have to have a bunch of extensions installed for your “simple” VoIP service.

Do you have, need, or want a toll-free number? If your VoIP provider has a problem with this, move on to the next one. And however many vendors you’ve talked to already, there will be a next one.

Do you run a switchboard? Some VoIP services can handle switchboards with multiple extensions, some can’t. It just depends on the company. If you need to route calls, you’ll need a provider that can do that.

Which additional features are important to you? Call Waiting, 3-Way Calling, VoiceMail, Caller ID, Call Transfer, Call Forwarding, Do Not Disturb, Call Blocking and other services are all offered my most providers, often as part of their basic package. Find out what features different VoIP providers offer, and compare apples-to-apples.

Names you might consider as a service provider include RingCentral, Vonage, Skype, Axvoice, INVIVNI, VCINetwork, DialPad, BroadVox Direct, Packet 8, Galaxy Voice, Sun Rocket, SpeakEasy…really, it’s a big list so get your hands on testimonials from friend, family and anyone whose opinion you trust.

Finally, if a provider’s website makes it hard for you to find information, there’s a good chance that it’s designed to be that way. There’s also a good chance that dealing with their customer service procedures when you have a problem will be just as frustrating. If good customer service is important to you, give it a lot of weight in your comparison—excuses from your vendor won’t fly with if your problem impacts your customers.
 

Show me a comparison of companies which can help me with:

 
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