How to Optimize Your Online Marketing Strategies Part 1

If you are looking for a great way to market your business, think virtually. Gone are the days of just business cards and handshakes. They have been replaced by social media, online reviews and apps. Here is part 1 of the best tips to optimizing your online marketing strategies.   Understand Conversions If you hope to make sales, you will [...]

August 17th, 2017|Categories: Marketing|Tags: , |

Productivity Tips from Michael Phelps

Michael Phelps is an Olympic athlete. You are a small business owner. The two of you have nothing in common. Or do you? It may come as a surprise that in order to help your business succeed, you have to think like an athlete. They may know something you don't know: rest equals success. If you can't remember the last [...]

August 15th, 2017|Categories: Productivity|Tags: |

How to Make SEO and Social Media Work Together

Your presence on social media can make or break your business. Without a strong social media presence, it can be difficult to compete with similar local businesses. With the wrong social media presence, you are hurting yourself just as badly. When it comes to social media, SEO must be considered. In fact, search engine optimization can help improve your social [...]

August 14th, 2017|Categories: Marketing|Tags: , |

What You Need to Know About Home-Based Business Insurance

Operating a small business out of your home is convenient, but it can also be risky. Many small business owners who operate out of their own homes aren't as protected as they need to be. Here's what you need to know about home-based business insurance.   1. Homeowner's Policy Many people think that their homeowner's policy offers enough protection. The [...]

August 10th, 2017|Categories: Insurance|Tags: |

Why You Should Optimize Your Online Presence

In the "old" days, a small business owner had business cards printed, maybe handed out a few pamphlets and hoped that word of mouth drew customers to their establishment. If that's how you are running your company today, you will likely fail --- it's a harsh truth. Today's consumer utilizes technology for the majority of their daily tasks. If you [...]

August 10th, 2017|Categories: Marketing|Tags: , |