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How to Perfect Your Elevator Pitch

Have you ever heard of an elevator pitch? It has nothing to do with the lovely music wafting through the speakers as you ride to the top floor. Instead, it's all about pitching yourself or your business in those moment-in-time meetings you find yourself surprised by. Imagine this: You are riding the subway and bump into that client you have [...]

January 2nd, 2018|Categories: Small Business|

Security Tips for Taking Online Payments

This holiday season, you may experience the best sales of the year. People are shopping for unique gifts to bestow upon their loved ones and you might have exactly what they are looking for. You may be feeling a bit giddy at the thought of all the business you are about to bring in, but don't let your excitement dull [...]

December 27th, 2017|Categories: Cyber Security|Tags: |

Tips for Conducting Your Yearly Reviews

Ah, the end of the year. Time for the dreaded employee performance reviews. Before your annual headache starts kicking in, let's talk about it. We could very well make the process easier for you.  Sitting down to decide how to rate your employees' yearly performance is a hassle. It's time to ask yourself if it's a hassle because you could [...]

December 21st, 2017|Categories: Human Resources|Tags: |

SEO Deep Dive: How to Truly Optimize Your Google My Business Listing

As you likely know, one of the easiest ways to garner new clients and customers is to make sure you can be easily found online. Yet, even as simple as that idea is, few small business owners actually take action to make it happen. According to a recent report, only about 28 percent of small businesses utilize search engine optimization (SEO) as [...]

December 19th, 2017|Categories: SEO|Tags: , , , |

What the Lack of Net Neutrality Could Mean for Small Businesses

Briefly, net neutrality rules were put in place so that cable companies and other internet service providers (ISPs) couldn’t adjust speeds or charge customers more than their monthly bill to access certain sites or content. Those rules are not gone yet, because the ruling must be voted upon by Congress before being enacted, but many people are anxiously waiting to see what [...]

December 17th, 2017|Categories: Technology|Tags: |