Making money and staying in business require the same diligence, whether the economy is booming or in the death-grip of a recession. Staying in business, and even thriving, requires that businesses make money, save money, and grow. Sounds simple enough.
On July 25th, Matt Weiner's journey through the Madison Avenue advertising world of the 1960s returns to television. Jon Hamm plays the charismatic Don Draper, an ad man with a murky past and a talent for persuasion -- both in his advertising campaigns and for the many, many women in his life. It's his way with words that saves many client relationships for Sterling Cooper, the company Draper works for, based on the real-life agency, BBDO. Maybe some of them can help you, too.