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Kevin Sasser You knew this was going to happen, facebook and Zuckerberg sued over IPO. #in

Facebook, Zuckerberg sued over IPO | Internet & Media - CNET News news.cnet.com

The lawsuit charges the defendants with failing to disclose in the run-up to Friday's IPO 'a severe and pronounced reduction' in forecasts for Facebook's revenue growth Read this blog post by Jonathan E. Skillings on Internet & Media.

Posted in:facebook, social media, social network

8 days ago

Kevin Sasser oracle gets deeper into social media with acquisition of vitrue

Breaking: Social Media Marketer Vitrue Has Been Bought By Oracle For $300M | TechCrunch techcrunch.com

Posted in:oracle, social media, vitrue

8 days ago

Kevin Sasser Looks like response to google knowledge graph is positive with 12:1 positive comments social media metrics

"google knowledge graph" - Social Mention search www.socialmention.com

Social Mention is a social media search engine that searches user-generated content such as blogs, comments, bookmarks, events, news, videos, and microblogging services.

Posted in:google, social media, metrics

14 days ago

Kevin Sasser GM stops advertising on facebook . The real story is that they spent $30mil on content for their fan pages. #in

GM stops advertising on Facebook | News | Tech | Toronto Sun www.torontosun.com

General Motors Co will stop advertising on Facebook, a move that comes during the same week the social networking website is due to go public.

Posted in:facebook, social media, advertising, auto industry

15 days ago

Kevin Sasser If you havent heard the story of how "Bald Barbie" came into being, its a tear-jerker. Kudos to mattel

Mattel to manufacture bald Barbie doll - HealthPop - CBS News www.cbsnews.com

Mattel will make a bald friend of Barbie with interchangeable wigs, scarves and other accessories thanks to an online campaign started by two women affected by cancer Read more by Michelle Castillo on CBS News' HealthPop.

Posted in:mattel, social innovation, social media

20 days ago

Kevin Sasser "84% of executives polled said that social media campaigns had increased the effectiveness of marketing and sales efforts, while 81% said a social media presence had helped their companies increase market share."

For Brands, Social Media Shows Returns but Measurement Hurdles Remain - eMarketer www.emarketer.com

Executives see improvements in marketing and sales efforts, and market share gains as a result of well-planned campaigns. C-suite executives are increasingly convinced of the benefits of engaging with

Posted in:social media, social media branding, social media marketing

28 days ago

Kevin Sasser "the campaign has spent six times as much money advertising online than it has on TV so far," politics social media

That New Friend You Made On Facebook? He Might Be Named Mitt Or Barack : It's All Politics : NPR www.npr.org

So far this campaign, President Obama has spent six times as much on online ads as on TV. Republicans, meanwhile, have unveiled a key to their online strategy: a new Facebook app.

Posted in:politics, social media

28 days ago

Kevin Sasser The twins who have been suing facebook for 7 years give up and start a vc firm .

Winklevoss twins leave Facebook in past, found new company | Fox News www.foxnews.com

After a seven-year legal battle with Facebook, the Winklevoss twins are finally moving on -- and starting up a venture capital company. Winklevoss Capital will provide funds to start-ups, CNBC reported.

Posted in:facebook, vc firm, social media

30 days ago

Kevin Sasser Texts from Hillary has been shared on 46,100 Facebook profiles, generating 172,054 likes or comments.

Texts from Hillary textsfromhillaryclinton.tumblr.com

Posted in:social media, viral marketing

55 days ago

Kevin Sasser Creating a social media schedule for your small business

How to Create a Social Media Marketing Schedule | Entrepreneur.com www.entrepreneur.com

It's easy to get into social media for the wrong reasons and to post too much or too little. Here's how to balance out your social media efforts.

Posted in:social media, small business

57 days ago

Dentist Philadelphia www.yurovskydental.com good 1

55 days ago

Kevin Sasser I think we are starting to over-think the impact of social media

The more Facebook friends you have, the unhappier you are | ZDNet www.zdnet.com

The more Facebook friends you have, the more likely that you’re using the social network for narcissistic purposes, and as such means you’

Posted in:social media

70 days ago

Bill Wade Social media platforms evolving in payments? Security issues exist, but if the lions can address PCI Compliance and other transaction security issues, they could threaten the existing players that have enjoyed double digit organic growth for three decades.