Snapchat recently released a new feature, and it’s an exciting one for small business owners. If you are looking for a new way to market your business to local customers, this may be what you’ve been waiting for.

Snapchat now has what it is calling Snap Map. The location-based service will show users where their friends are. When someone posts a snap from a local business, you will see the spot on a map. Users who would rather keep their location private can use ghost mode.

The tool is ultimately designed to allow users of the app to locate activities in their area and make it easier to meet their friends where they are hanging out. That said, if you are a small business owner, you can definitely benefit from the service. Encouraging your customers to use Snapchat and its new feature can draw even more customers to your location.

Small business owners can create signage, encouraging the use of the feature. They can create Snapchat frames and filters, or they can offer discounts for people who use Snap Map to promote their business. The possibilities are fantastic for any owner of a local business and it’s an easy way to market your services for free.

If you would like even more marketing ideas, our team is here for you. Call us today to set up an appointment to discover all of the ways we can help you turn your business into a success. We can assist you in everything from hiring to protecting your equipment. Let us put together a unique plan that meets your exact needs.