Michael Phelps is an Olympic athlete. You are a small business owner. The two of you have nothing in common. Or do you?

It may come as a surprise that in order to help your business succeed, you have to think like an athlete. They may know something you don’t know: rest equals success. If you can’t remember the last time you took a break, you need to rethink your strategy.


Break It Down to Build It Up

Here is a very basic tutorial on getting stronger through exercise: You tear your muscle fibers down and let them rebuild. A weight lifter, for example, will “do” arms one day and legs the next, allowing the arms to rest, recover and adapt. It is through that adaption that the muscles become stronger.

Apply the same to your business model. If you sit at your desk all day, every day, never taking a break, you run the risk of burnout and fatigue. Experts suggest that you work hard and rest just as hard. It’s not unusual for a small business owner to find themselves stressed out or stumped over an idea. When you feel these things, push yourself up and away from your desk and take a break for five minutes.

Taking a break gives your brain a chance to rest and reset. It’s important to remember, though, that a break doesn’t mean eating at your desk, browsing the internet or “sort of” working. Stand up, walk away from your desk and sit outside. Walk around the block. Give your brain a chance to reboot.

If you feel as though you have taken on so much work that you couldn’t possibly take a break, it’s time to reach out to our team. There are tasks we can easily and competently take off your plate, giving you more time to focus on the important things.