Small Business

Valuable Small Businesses Lessons We Can Learn from Big Brands

When you open your small boutique, chances are you aren’t planning on directly taking on the likes of Target or Wal-Mart. While you may realize you don’t have the means to take on a giant just yet, you shouldn’t ignore them, either. These and other big brands started out right where you are: opening a single location and working hard to make it better than anyone else’s.  Because of their…
Read more
Human Resources

What to Look for in a HR Manager

At some point, you will take your small business from employing one person — yourself — to needing several employees. When your business starts to grow, you may find that you need outstanding employees by your side who share your vision and goals. When this…
Small Business

4 Ways to Master Risk

No one enjoys risk. It may be more accurate to say that no one enjoys risking their money. Most people are cautious, which is a good thing, but as a small business owner, you’ve got to be comfortable with at least a small level of risk. There is a fine line between…
Marketing

SEO or Content Marketing: Which Is More Important?

In the world of digital marketing, there are two terms that are used perhaps more than any other: “SEO” and “content marketing.” In some contexts, the terms are used interchangeably. Yet, they are quite different from each other. And for small business owners who…
Leadership

Want to Be a Good Leader? Avoid These Mistakes

You have a fantastic idea. You know that you can turn that idea into a small business and turn a more than decent profit. Like many people today, you are considering turning towards the life of an entrepreneur and becoming your own boss.    Chances are that you can do it.