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How To Sell B2B SaaS

Not long ago, hardware was everything. Without a CD-ROM and the ability to download applications directly to your hard drive, you only had access to the software that came preloaded on your computer. Times have changed, and now licensing is the new norm, specifically when it comes to software as a service (SaaS) solutions. Many prominent business applications are now available through SaaS. Some…
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Coronavirus

Survive, Then Thrive. Our New eBook.

It’s what we all want as we look toward the future and what the post-Pandemic economy will have to offer. Whether you’re a small business or a company who serves small businesses, survival and eventual prosperity depend on America’s SMBs evolving to meet the emerging…
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How SMBs Can Benefit From Business Dashboards

Small and medium-sized businesses (SMBs) are often fueled by the passion of their founders and driven by a strong belief in their core product or service offering. For these companies, delving into the administrative details, compiling reports and poring over…
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IPaaS or DXP: Which One Do You Need?

Do you need iPaaS or a DXP? There’s no single right answer. These software categories are not mutually exclusive. In fact, they can be complementary. While iPaaS can help you integrate and align different solutions, a DXP allows you to improve customer…
Technology

The Basics of Digital Experience Platforms

It wasn’t too long ago that it seemed like this phrase was everywhere: “It’s like Uber, but for ____.” There’s a reason behind the seeming ubiquity of this once-popular elevator pitch. Two features of Uber were frequently imitated in different verticals. The first…
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The Benefits of White-Label Partnerships

Does it feel like your company is expected to be everything to everyone? Many business leaders find themselves pushed and pulled in several different directions at once, almost to the point where their original core competencies seem meaningless and irrelevant to their…