Interviewing candidate after candidate can be one of the most boring ways to spend a day. You ask those same old questions: “Why do you want to work here?”“Where do you see yourself in five years?” And in response, you get the same old answers: “I want to help your company grow,”“I hope to be in upper management in the next five years.” Yada yada yada. By the end of the interview…
Starting your own small business is one of the most exciting — and challenging — things you can do. Before you can even start your business, though, there are a few things you need to be aware of. Just having an idea, some capital and a location likely won’t…
As Americans, we love instant gratification to a fault. In fact, most of our society is built on that principle. One such way is in search results. We pull out our phones or laptops, ask Google a question and want a quick answer. Over the past year, Google has added a new…
As a small business owner, reaching new customers is often a struggle. You have a limited marketing budget, and pay-per-click campaigns can become expensive quickly. As such, it’s important to maximize the return on investment for every dollar you spend. When it comes to…
57% of businesses have acquired a customer through their company blog.
February 2, 2017
Did you know that much of your customer’s buying decisions are made before they contact your business? Where do you think they are doing their research? Online. Having a business blog allows you to be seen as a credible resource in your industry. You can learn a lot…